Plastic Army Men Fruit Bowl

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Viral Impact

I developed a small personal artwork project to make use of some Plastic Army Men, by repurposing highly symbolic children’s toys. The project was highly-successful and I wrote several articles in leading online publications, such as Food & Wine (Time Inc) and Bored Panda to name a couple which led to a Wordwide viral publishing frenzy in hundreds of online blogs, social media posts and tweets. If you would like to make your own Plastic Army Men Fruit Bowl, you can follow the Instructable project below.

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Project Meaning

I try to create artwork that subverts popular cultural meaning and challenges the viewer to re-assess their own understanding of the signs and symbols from high and low art forms that make up our every day visual experiences. In this instance I took a contrasting, highly-loaded political symbol (soldiers for children made from oil) in low art form as cheap toys and subverted their meaning into a high-art decorative form, as an every day functional object – a delicate organic fruit bowl.